SERVICES
Marketing Strategy | Content Development | Ad Campaign Production | Event Strategy & Design | Training
CO-CREATION.
The Taylor Co|LAB welcomes clients into our creative strategy labs to co-create marketing experiences that drive a greater ROI.
WHAT WE DO:
Ultimately, The Taylor Co|LAB is here to build marketing levers that best position companies to win even more, without disrupting what works.
More specifically, we:
WHO WE SERVE
The Taylor Co|LAB serves B2C, B2B, and B2B2C organizations/teams. Additionally, The Taylor Co|LAB works with a brilliant team of creatives, producers, managers and strategists to produce various marketing experience projects.
WHY WORK WITH US
Experience + Results + Value. The way we work responds to:
1. The BIG charge to drive more, while doing less (an improved version of "do more with less").
2. The customer expectation to constantly experience more conveniences and better products without having to ask.
We use your resources wisely, partner to create fresh ideas, and leave your teams with the tools to build continuous value for your organization.
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A corporate marketer, gone agency side- Courtney Taylor, founder of The Taylor Co|LAB, built this marketing experiences agency based on what she knows matters to corporations financially and what she knows works for audiences creatively.
Courtney has 2 marketing degrees + 13 years of experience working for top companies in multiple industries and startups. She's held many roles in brand and content management, marketing strategy, events, and partnerships.
As a lifetime creative and marketer, career wise and personally, Courtney enjoys the thrill of finding the sweet spot that will wow customers and incite them to convert, while helping companies understand new ways to turn marketing expenses into business investments!
Brian Taylor is a skilled Senior Product Marketing Manager with over a decade of experience. He has a proven track record of success in developing and executing marketing strategies that drive product growth and revenue.
Throughout his career, Brian has worked with a wide range of products, from consumer goods to enterprise software. He is an expert in market research, competitive analysis, and positioning. He is able to identify key customer pain points and develop messaging and positioning that resonates with the target audience.
With a background in sales and business development, Brian is a natural leader and is able to rally cross-functional teams behind a common goal. He is skilled in project management and is able to drive projects from concept to launch. He is a clear and effective communicator, able to present complex ideas in a simple and compelling way.
He is continuously staying informed with the latest industry trends and best practices through attending conferences, workshops, and networking events.
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